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Three ways to build your email list (and three ways not to)

Lee Matthew Jackson
Lee Matthew Jackson

Looking to grow your email list? As we focus on our email marketing we’ve been reviewing ways that we build our email list. I’d like to share with you three ways we found work really well, and three tactics others have used that we just don’t like!


  • Lead magnet
  • Email footer
  • Opt-in with clients


  • Adding business cards
  • Buying lists
  • Scraping data



Lee Matthew Jackson

Content creator, speaker & event organiser. #MyLifesAMusical #EventProfs