PSA: Trailblazer FM is now an archive. Find out what Lee is up to now-a-days here.

Lead with the problem NOT the solution

Lee Matthew Jackson

August 24, 2020

As negative as this may sound, you get my attention if you can verbalize the issues I have. Add a success story or a bold statement and you will likely get my money too!

Here’s why:

  • Shows you understand my issues
  • Demonstrates your experience
  • Builds my trust and expectation
Your agency in Small Steady Steps