24:5 Creating a business that supports your family
Time with family is the highest priority. Running an agency can often keep us away from those we love and can have a huge impact on our own mental health, our relationships and in turn our businesses. Today I talk with Justin, a single parent, who shares how he was able to go from busy web agency to an agency focused primarily on servicing and supporting websites on retainers. He also unpacks his productised builds to allow him to offer a clearly priced and positioned web build that allows him and his growing team to be super efficient.
- “Focusing on one thing really gives you a lot of power to be effective with your marketing messaging and coming up with the right content”
- Talks about the importance of reoccurring revenue
- Sticking to your strengths can get you far
- The power of referrals
- The importance of always look at the long term relationships with clients – sometimes you might have to go through some short term pain to fix them up but when you do they will be grateful and refer your services to others and become a long lasting loyal client of yours.
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